What Is Home Staging ?
What is Home Staging?
Home staging is the act of preparing a private residence for sale in the real estate marketplace. The goal of staging is to make a home appealing to the highest number of potential buyers, thereby selling a property more swiftly and for more money. Staging techniques focus on improving a property's appeal by transforming it into a welcoming, attractive product that anyone might want.
Why is Home Staging Important?
U.S. research states that home staging can reduce a listing's time on the market by one third to half, and could fetch as much as 6% to 20% more than an empty home or a home not properly staged.
Why Hire an Interior Designer?
An interior designer specializes in finding the right furnishings for your home and focuses on the planning and functionality of furnishing a room. Designers know how to use color, furniture and accessories to create the ideal staging environment.
Home staging is the act of preparing a private residence for sale in the real estate marketplace. The goal of staging is to make a home appealing to the highest number of potential buyers, thereby selling a property more swiftly and for more money. Staging techniques focus on improving a property's appeal by transforming it into a welcoming, attractive product that anyone might want.
Why is Home Staging Important?
U.S. research states that home staging can reduce a listing's time on the market by one third to half, and could fetch as much as 6% to 20% more than an empty home or a home not properly staged.
Why Hire an Interior Designer?
An interior designer specializes in finding the right furnishings for your home and focuses on the planning and functionality of furnishing a room. Designers know how to use color, furniture and accessories to create the ideal staging environment.
Some Questions You May Have:
As with any major life change, preparing and selling your home can be very stressful. The right home stager can help you address the many questions that will likely come up for you.
- Will the house be ready on time?
- What colors should we paint?
- There is too much to do.
- Where do I start?
- Does it matter if we don't have a dining room?
- Where can I put all this stuff?
- What should I do about the carpet?
- How should I show this room?
- When should I have my garage sale?
- Which real estate agent should I list with?
- Who can I get for repairs, gardening, painting and cleaning?
- Do all my rooms need to be furnished?
- How will I cope with real estate showing?
How Much Will Home Staging Cost?
The costs associated with working with a professional home stager will vary widely and can begin as low as $150 for a consultation, and range well above $6000 for a massive undertaking. Stagers may charge by the hour, while others request a flat fee. The biggest factors affecting cost are the size and condition of the home as well as the geographical area in which it is located. Homeowners on a budget may choose to pay for a consultation with a stager and then implement the suggestions themselves, or they may opt to hire the stager to transform only the main rooms.
Some consumers wonder if the hassle of rearranging rooms, buying new accessories and furniture, and ensuring that the house is always ready to look like a designer showroom is worth it.
MortgageNewsDaily.com indicates that most homes that are professionally stage will end up bringing in roughly 3% more than the anticipated price. This means that a homeowner who dedicates $3000 to a home staging project, and who sells their home for $500k, will have earned $15000 for their effort. Clearly, this indicates that such a project is well worth the expense.
A preliminary consultation with the home stager is required before work can begin, and usually the professional will indicate the weakest areas of the home, or the items that need to be removed or relocated. Once de-cluttering, cleaning, minor repairs, and even repainting is done the stager will begin their work.
This will usually include:
Some stagers require a contract in order to begin work, and others also request a retainer in order to begin acquiring supplies. Such requests are entirely reasonable and to be expected, and this is a great way to protect both parties in the event of any conflict or dispute.
It is impossible to place a fixed amount on such work, but it is vitally important that the homeowner sit down with the stager to determine a budget well in advance. A time line for the work is necessary if many small projects must be completed in advance of the actual staging work.
Generally, the average staging project occurs over the course of a few day's time, though it may have been in "planning" stages for a few weeks. It is a good idea to develop a plan of action in order to keep costs under control and the schedule on target. This is particularly true if the home is about to go on the market or be photographed for a real estate listing. If the stager needs the homeowner to work with subcontractors for the project, they too should agree to the established schedules to ensure they can meet the obligatory deadlines.
In the case that the homeowner has already moved out of the home, it is possible to arrange a "vacant staging". The home stager rents furniture and accessories for a few months or as long as necessary, and the cost is typically around 1-2% of the list price to purchase these materials. Some stagers maintain their own inventory of furniture and accessories and may add a rental cost on top of their fee.
The costs associated with working with a professional home stager will vary widely and can begin as low as $150 for a consultation, and range well above $6000 for a massive undertaking. Stagers may charge by the hour, while others request a flat fee. The biggest factors affecting cost are the size and condition of the home as well as the geographical area in which it is located. Homeowners on a budget may choose to pay for a consultation with a stager and then implement the suggestions themselves, or they may opt to hire the stager to transform only the main rooms.
Some consumers wonder if the hassle of rearranging rooms, buying new accessories and furniture, and ensuring that the house is always ready to look like a designer showroom is worth it.
MortgageNewsDaily.com indicates that most homes that are professionally stage will end up bringing in roughly 3% more than the anticipated price. This means that a homeowner who dedicates $3000 to a home staging project, and who sells their home for $500k, will have earned $15000 for their effort. Clearly, this indicates that such a project is well worth the expense.
A preliminary consultation with the home stager is required before work can begin, and usually the professional will indicate the weakest areas of the home, or the items that need to be removed or relocated. Once de-cluttering, cleaning, minor repairs, and even repainting is done the stager will begin their work.
This will usually include:
- Rearranging furniture;
- Redecorating windows with new dressings, or using pre-existing dressings in a different way;
- Displaying accessories and collectibles in pleasing "vignettes";
- Adding elements that draw the attention to appealing areas such as fireplaces, patios, and porches; and
- Bringing in a large number of "props" that enhance the overall "tone" of any space. This could mean adding plants, pillows, furniture, baskets, artwork, lighting fixtures, and much more
Some stagers require a contract in order to begin work, and others also request a retainer in order to begin acquiring supplies. Such requests are entirely reasonable and to be expected, and this is a great way to protect both parties in the event of any conflict or dispute.
It is impossible to place a fixed amount on such work, but it is vitally important that the homeowner sit down with the stager to determine a budget well in advance. A time line for the work is necessary if many small projects must be completed in advance of the actual staging work.
Generally, the average staging project occurs over the course of a few day's time, though it may have been in "planning" stages for a few weeks. It is a good idea to develop a plan of action in order to keep costs under control and the schedule on target. This is particularly true if the home is about to go on the market or be photographed for a real estate listing. If the stager needs the homeowner to work with subcontractors for the project, they too should agree to the established schedules to ensure they can meet the obligatory deadlines.
In the case that the homeowner has already moved out of the home, it is possible to arrange a "vacant staging". The home stager rents furniture and accessories for a few months or as long as necessary, and the cost is typically around 1-2% of the list price to purchase these materials. Some stagers maintain their own inventory of furniture and accessories and may add a rental cost on top of their fee.